Home Showbiz What if France hosted a tour of the British and Irish Lions?

What if France hosted a tour of the British and Irish Lions?

4
0

The hypothesis, still under study, is gaining momentum for the post-2029. This emblematic selection, which brings together the best players from England, Scotland, Wales, and Ireland, traditionally travels to South Africa, Australia, or New Zealand. However, its leaders are now considering expanding their horizons, with potential destinations including the United States, Japan, or France.

Depriving itself of a market like France would be seen as a strategic error

Having last visited in 1989 for a single match, France now presents strong arguments, with both popular enthusiasm and modern infrastructure. Such a tour would offer a prestigious match against the French national team and significant economic benefits. The project remains uncertain, but it aligns with a desire for renewal. For some British leaders, depriving themselves of a market like France would be seen as a strategic error. The commercial and media appeal is significant, similar to tours in the southern hemisphere. The tour organized in Australia in 2025, for example, generated nearly 30 million euros, greatly helping to boost the finances of the local federation.