From March 26th to 29th, the Béziers fair will be held at the exhibition center in the Italian sunshine. More than 10,000 visitors are expected for this 41st edition.
The unique speech of the hawkers, the possibility of buying a spa, a window washing robot, or artisanal liqueurs in one place before going go-karting or following a brass band: a joyful mess that characterizes fairs. And for its 41st edition, the one in Béziers will be no exception, according to the press conference on March 18th by the Chamber of Commerce and Industry (CCI) of Hérault.
Returning to the exhibition center from March 26th to 29th, the animations, the Italian village, and the guinguette area will prepare the public for a spring under the sign of dolce vita.
The Chamber of Commerce and Industry of Hérault, in partnership with the Region and the city of Béziers, emphasizes the maintenance of free entry. Not a common choice compared to neighboring fairs where the entrance costs 8€ in Montpellier and 5€ in Perpignan. Narbonne’s fair is also free.
“We make this choice to allow everyone to fully enjoy the event. And for our businesses to do as much business as possible with the expected 10,000 visitors,” explained André Deljarry, president of the CCI Hérault. Robert Ménard expressed his satisfaction that the city hosts “a popular event […] an important moment of community life.”
A festive moment for visitors and essential for the local economy. Out of the 200 exhibitors present, 65% are from western Hérault, 25% from the rest of the department, and the remaining 10% from Occitanie. This year, 30% of new exhibitors are joining the event. “The fair is a showcase for our businesses, artisans, tourism, and real estate actors,” defended André Deljarry.
Last year, just over 10,000 people attended the fair, and according to an internal survey conducted in 2025, 78% of visitors made purchases at the fair, either from exhibitors or from food vendors. Note: businesses can still reserve space with the CCI.
Highlights:
– Venetian Carnival-themed strolling: Thursday, March 26th, and Saturday, March 28th from 11 am to 2 pm – Culinary demonstrations: Thursday, March 26th, Saturday, March 28th, and Sunday, March 29th from 11 am to 3 pm. – Karting and electric scooter circuit: Thursday, March 26th, Friday, March 27th, and Sunday, March 29th from 11 am to 5 pm. – Musical lunch with Banda Sonante: Sunday, March 29th at 12 pm – Parade of animatronic animals and batucada: Sunday, March 29th at 1 pm – Nighttime events: afterwork evening on Thursday, March 26th until 9 pm, “girl power” evening on Friday, March 27th until midnight, “ultimate mix” evening on Saturday until midnight.
